Town & Country Sports And Health Club latest 2023

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The "Average Joe" Gym is Now a Reality

The “Average Joe” gymnasium is now a reality.

In one of the most memorable scenes from Hollywood’s “Dodgeball” farce, Lance Armstrong casually consoles Vince Vaughn by assuring him, “I’m sure you must have a good reason to quit.” History hails the “Average Joe” gym as a place where everyone can feel comfortable and fit in without fear or intimidation from the muscular, self-absorbed, or single refugees. But now the concept of the traditional exercise environment is real. Far from struggling financially, they are instead taking the country by storm and organizing the competition out of town! Not just imaginary gyms like “Globo Gym” from a screenwriter’s imagination, but solid, well-known organizations like Golds, and even the YMCA and JCC are beaten at their own game. Who’s working this street magic mainstay in small towns and metropolises across America? There are a few players, but undoubtedly the king of the hill is Planet Fitness. They were ridiculed for their pizza night and bagel morning, two health club staples. Planet has the dubious distinction of being labeled one of America’s “sweetest” gyms, second only to Slimmons, Richard Simmons’ personal aerobics studio. Despite this, the runaway business model is making real progress, with over 400 locations thriving and literally more openings every day, this organization clearly has something great to offer.

What makes these intermediate newcomers of the new era tick? What are they doing to separate themselves from other gyms? First, there’s the tagline, “The Judgment Free Zone,” but empty taglines are, well, just that. Closer inspection reveals the reality that this is truly a concept-driven institution, built from the ground up. The equipment is more user-friendly with easy-to-interpret illustrations installed directly on each station. Ridiculous prices, usually between $10 and $20. Per month, there is no long-term contract for a basic subscription, so literally anyone can afford to belong. The high-tech, full-body circuit training is aerobically customized for the beginner, but resists plateau issues using traditional cable/weight resistance machines (unlike a large women-only national franchise studio with a similar concept). A virtual sea of ​​aerobics machines welcomes the constituent that would be more toned. Clean, well-appointed locker rooms have replaced the mildew and athlete’s foot cocktail found in many large nonprofits.

Corporate psychology is what changes the mood of gyms the most. The psychology of fitness is rarely talked about, but it is perhaps the most important aspect of getting in shape and staying in shape. It’s hard enough for the young member trying to do the hard work to get fit. Add to that annoying fitness fanatics walking around the gym, whether they’re just nosy members, paid trainers, or even worse, unqualified staff members interrupting the novice participant with unsolicited advice. None of this is allowed in a Planet Fitness (PF). The obvious reaction from the fitness fanatic crowd is “what about injury prevention?” It is true that the under-educated participant performs many exercises incorrectly. However, it is that person’s responsibility to learn how to train properly! Additionally, exercise injury statistics show that these minor deformities are not likely to produce injury. According to the administrators of Sports Insurance Risk Management in their latest online article**, approximately 45 million Americans had gym memberships in 2009*, but only 224 reported injuries with free weights and weight machines year-round emergency rooms nationwide. Ironically, the treadmill was more than twice as dangerous (575 occurrences) and is by far the health club newcomer’s most popular choice. The fitter newbie will be reassured by the fact that most PF members look and act like them, unfamiliar with hard training or weightlifting, and simply wishing to spend some of their precious time improving their health. (copyright by author 2010)

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