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Live Streaming Sports Offer New Options For Sports Fans
If you have a high-speed satellite internet connection, now is the perfect time to be a sports fan. Whether they fancy football, hockey, baseball, basketball or even soccer, sports fans are no longer limited to just watching what’s happening on their local TV channels, but can choose from dozens live matches on their computer. Even more surprising, many sites offer several games for free. What fan wouldn’t be happy with that?
One of the first websites to offer live sports events on their website was ESPN.com. Already a leader in live sports on cable TV (they recently secured the rights to the BCS College Football Championship Series, becoming the first cable network to broadcast a major championship game), ESPN recently launched ESPN360.com , a website that broadcasts live sporting events over the Internet. ESPN uses this technology primarily for college football and basketball games, allowing viewers to choose from multiple games to watch throughout the day. Depending on your internet speed, the streaming is between average and good, but you can’t beat the access to several football matches that the website gives you.
A few years ago, CBS made waves in the sports world by offering every game of the NCAA basketball playoffs for free live streaming on its CBS Sports website. This service was offered for two reasons: 1) because the early rounds had multiple matches played at the same time, people could only watch regional matches and therefore missed about 75% of other action; and 2) because many games started during work hours, the average fan might now have a way to watch games from their desktop computer. The website even offered an emergency “boss” button that brought up a spreadsheet if someone wandered into a workspace during a game.
NFL Sunday Ticket has been a popular TV package for Direct TV that offers customers the ability to watch all football games, inside or outside the market, from home. Last year, Sunday Ticket branched out into cyberspace and now offers subscribers the ability to watch live matches on their computer or mobile phone. This type of mobile technology has also been adopted by other satellite companies that offer live football, hockey and other sporting events.
Not to be outdone, Major League Baseball and the National Hockey League recently launched a service that allows subscribers to watch games from their computer. While both leagues charge for this service, with the way the trends are going for these two leagues to start offering live games for free in the coming seasons.
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