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5 Ways The Let’s Move Campaign Will End Childhood Obesity
Michelle Obama, First Lady since January 2009, has put her time in power to good use. Starting with conversations in a White House garden, she launched the Let’s Move campaign – on a mission to end childhood obesity in America within a generation. A far from modest goal, ensuring that all children reach adulthood at a normal weight will require continued and comprehensive action by all sectors of society. To that end, Let’s Move reaches out to parents, children, elected officials, schools, community leaders and health care providers – all walks of life – to ensure everyone is doing their part.
Educate about childhood obesity
Before anyone is motivated to act, they must understand that there is a reason for doing so. The first way Mrs. Obama’s campaign targets apathy is simply to educate the public about the desperate place we find ourselves in. Consider these alarming statistics:
The past 30 years has seen a tripling of the number of obese children in America, so that today 1 in 3 minors are overweight (too much weight for height) or obese (too much body fat for height) , and, in fact, 1 in 3 Americans. It’s estimated that Americans now consume almost a third more calories per day than in 1960, including alarming amounts of fats and sugars. Such a drastic change can only damage the body. The risk of diabetes, high blood pressure, heart disease, cancer, asthma and many other conditions is known to increase with obesity.
We can no longer pretend that this is an individual problem. With an obesity epidemic in our children, we all need to take responsibility for creating a healthier environment. But instead of being overwhelmed by this responsibility, the Let’s Move campaign outlines clear, achievable steps to make a healthy future possible.
Start eating healthy
After educating about the problem, the Let’s Move campaign educates the public about the solution. The first step to a healthier lifestyle is knowing how to eat right. The disturbing trends of recent decades stem from radical differences in how and what we eat. Not only are portion sizes out of whack, but people are often unaware of the quality (or poor quality) of the food they eat. In short, people do not know what is good for them. And if the adults are not informed, the children are even less so. However, information is now more available than ever and it is the responsibility of parents and caregivers to educate themselves and pass this information on to the next generation.
The Food and Drug Administration, the government agency that regulates the food industry, requires most distributors of prepared foods (canned, canned, bagged) to label their products with the nutrition information label that states serving size, caloric content and a host of other information. . In 2009, Commissioner Dr. Margaret Hamburg announced new initiatives for the FDA, including issuing warning letters to companies that misrepresent their products and working with the food industry to introduce labeling on the front of the package that will allow consumers to make even more healthy choices. easily.
Although labels help families be better informed about the foods they eat at home, the fact is that most people eat a high percentage of food outside the home. Whether it’s restaurants, schools, snack bars or vending machines, many foods are not packaged with reliable information. But that’s no longer an excuse. The United States Department of Agriculture website provides clear and comprehensive information on the new food pyramid (updated from the old pattern of grains on the bottom that adults may be familiar with), which describes the components of a balanced meal day. Unlike the old version, Food Pyramid 2.0 includes the importance of exercise and redistributes servings per day for each food category. This website and hundreds of others that provide quality food information put healthy choices within reach of all Americans.
In addition to educating children and families on how to eat well, the Let’s Move campaign aims to make a tangible difference by helping schools lead the way. With tight school budgets across the country, more and more junk food has made its way into the public school system and into our children’s bodies, usually because it’s cheap, convenient, and durable. However, when the long-term costs of obesity are factored in (higher healthcare costs), cutting corners during childhood is no longer a viable option. School administrators and parents need to get involved and change choices in schools so that children can learn better when they are in school and live better when they are not.
Make people active
Along with learning what to put in our bodies, Americans need to learn how to use their bodies to stay in top shape. The USDA says children and teens should get 60 minutes of physical activity a day, while adults should get at least 30 on a regular basis. Most Americans do not meet these standards, and for some they seem unattainable. However, getting enough exercise in a day is just a matter of priorities. The average American child (8-18 years old) spends 7.5 hours a day on entertainment media. The Let’s Move campaign wants to change that by activating families, schools and communities.
Every family’s schedule and lifestyle are different, so adding activities will be different in each case. For a family, that might mean walking to any location within a mile of the house; for another, it might be a family tradition of four-seaters in the driveway. Opportunities to be active can become fun and strengthen family unity. Do some morning jumping jacks in your pajamas, dance around the kitchen to your favorite songs, ride your bike to the park, or see who can swing higher on the swings. Kids love being active, and they love it even more if they’re spending quality time with their parents. But even if you can’t take the child away from a screen, entertainment media also offers plenty of active options. Nintendo’s Wii Fit, or the popular Dance Dance Revolution, or even simple YouTube videos like Exercise with Daniel can inspire kids to stay active without them even knowing it.
Of course, much of a child’s day is spent at school, so schools are also responsible for building movement into the schedule, as well as educating students about its importance. Making physical education a priority, making time for recess, extending and supporting extracurricular sports, and even incorporating physical activity into the school curriculum are all ways schools can help students be healthier. Every day more and more research is establishing the benefits of movement on learning – a healthy body makes for a healthy brain.
Communities can encourage citizens to lead healthy lives by building infrastructure that supports it. Bike paths, parks, safe routes to and from schools, activity centers and youth programs make exercise convenient and engaging. Initiatives that make team memberships cheaper, provide scholarships for athletic participation, or educate disadvantaged students about opportunities in the area can all have positive impacts on children’s lives.
Help people take action
Because change can be overwhelming, Let’s Move has outlined “5 Simple Steps to Success” for every group it seeks to educate: parents, children, elected officials, schools, community leaders, healthcare providers, and even leaders.
For example, the five steps for leaders are:
1) Join the Chefs Move to Schools initiative. This step encourages chefs to “adopt” a school and work there to educate students, families and administrators about nutritious options and exciting new foods. The Let’s Move website helps chefs find schools (and school leaders) with an interactive searchable map.
2) Take the HealthierUS School Challenge. Once a school has been adopted, leaders can help schools apply to become a HealthierUS School Challenge (HUSCC) school by meeting various criteria. The USDA: Food and Nutrition Services site outlines the incentives available to schools that meet the requirements.
3) Ask about infant nutrition programs. In order to be effective in adopting a school, leaders can learn about current child nutrition programs and assess what can be improved.
4) Preparation for the classroom. By coming alongside a school, a chef must ask himself good questions about the school’s objectives and its current production. Where does the food come from? What kind of equipment does the kitchen have? Does the menu need an overhaul?
5) Find the recipes for success. Recipes for success are innovative ideas that have worked well. Whether a leader gets them from elsewhere or dreams them up themselves, sharing ideas across the country can only help us build healthier schools faster.
Bring people together
Michelle Obama’s Let’s Move campaign sounds like an incredible idea. But that’s all it will be if Americans don’t take it personally and seriously. To ensure it becomes a movement and not just a motto, there are clear ways to get involved. In addition to following the action steps on the action step page, every citizen is encouraged to make the Let’s Move Pledge and receive email updates, join a Let’s Move Meetup at the to plan activities and develop strategies locally, and to join the Partnership for a Healthier America, which focuses on mobilizing leadership in all sectors to pave the way for health. Anyone can also join the conversation on Facebook
The Let’s Move campaign is a call to action against childhood obesity that cannot be ignored. Under the terms of the undertaking,
“We believe that every child has the right to a healthy childhood. We cannot let this generation be the first in our history to grow up less healthy than their parents. activity…are clear. Let’s Move is not only noble, it is a necessity. It is not just a slogan, it is our responsibility.
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